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Tag Archives: Loison

Panettone: The story of Italian Christmas Cake

As in all recipes Italian, everyone believes that either they or their mother makes it the best. In the case of Panettone the competition almost came to blows in the 1930’s. Trying to out produce each other, two Milanese bakeries Motta & Alemagna, learned how to make the cakes industrially. Because of the competition, the price of panettone, once only eaten by the wealthy dropped and became inexpensive enough for everyone to enjoy it at Christmas. As Italians immigrated to other parts of the world, they brought panettone with them and it now can be found everywhere.

Panettone Giveaway

If you don’t win the giveaway, you can still get the Loison products onlne at Life Style.  However, Loison wants to give you an opportunity of tasting panettone for yourself and are sponsoring a giveaway of their products.

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