Panettone Giveaway

by Lael and Giuliano Hazan on December 16, 2010

For our second giveaway we are pleased to present one of our favorite Christmas treats, panettone.  It is a light, traditional Italian sweet bread that was once reserved only for nobility, but has become a much loved and looked forward delicacy of the holiday season.  The flavor of a panettone is a cross between a sweet pastry and bread and often contains fruit that has been preserved in wine.

Loison is one of the premier panettone confectioners in Italy.  Three generations of bakers have worked to refine the time honored recipes and traditions and adapt them to an expanding global market.  They now have 81 varieties of panettone.

If you don’t win the giveaway, you can still get the Loison products onlne at Life Style.  However, Loison wants to give you an opportunity of tasting panettone for yourself and are sponsoring a giveaway of their products.

From 12/16- 12/20 we will be giving away two luscious Loison panettoni.  The value of this giveaway is $56.00 plus shipping.

The first item is their Panettone with Prosecco Wine.  This special fruitcake is made with Italy’s popular celebratory sparkling wine.  Fresh and fruity, this delicious cake is full of dried grapes that have been soaked in Prosecco.  It retails for $28.00.

The second item is their Panettone all’Amarena.  This panettone full of large Amarena cherries (sour cherries) and dried sultana grapes.  This is the cake that we are now featuring in our Cooking with Giuliano at Home classes.  It also retails for $28.00.

To Enter Our Giveaway:

Please make a comment below and we will add your name to our hat.  Please remember that this is a family blog and only comments we deem appropriate will be posted and therefore eligible. You can also enter once a day per social media outlet (tweeting, facebooking, or “sharing”) with a trackback to this post or putting @educatedpalate in the tweet.  On December 21st we will put all entries into the “hat” and one of our daughters will randomly pull out a name.    We thank Loison and their distributor, Andrea Tosolini of Fruit of the Boot for providing this service.  We wish you happy holidays… and buon appetito!

Congratulations!  We have a winner, SMITH BITES!  We thank everyone for their comments.


This is where we get to put in all of those lovely legal disclaimers.  Our intent with this give-a-way is pure enjoyment.  Fruit of the Boot Distribution is responsible for the shipping and product and we assume no liability.  We thank them as they are also sponsoring this give-a-way by a donation of the product.  We aren’t lawyers and we think it is sad that we need to put in disclaimers; however, it is our intent to conform with all U.S. rules and to only offer the possibility of the product to people who will personally enjoy it.  Basically, if something “bad” happens, we are sorry but don’t hold us libel, we enjoyed the product and are trying to give you an opportunity to do so too!  If you are out to “get” us, please stop and think of what kind of world you are creating.

No purchase necessary to enter or win. The selected winner will be notified by e-mail. Entrants can enter 2 times per e-mail address per day. Extra entries can be obtained by once a day per social media outlet (tweeting, facebooking, or “sharing”) with a trackback to this post. Give-a-way is open only to legal residents of the 50 states of the U.S. (and the District of Columbia), and who are 18 years of age at time of entry. Educated Palate and Hazan Enterprises assumes no responsibility for late or misdirected entries due to SPAM, technological, or e-mail filtering issues or for lost prizes. The use of any system, robot, agent, or software to automatically submit entries in connection with this Giveaway is prohibited.  Educated Palate’s decisions concerning all matters related to this sweepstakes are final. Odds of winning depend upon the number of entries received. Hazan Enterprises employees and their immediate family members are not eligible to win.  No cash substitutions, transfer, or assignment of prizes allowed. Winner must claim prize within 1 week after notification or the prize will be forfeited. Prize can only go to a physical addresses in the US, no PO Boxes. Winner grants to Educated Palate the right to use his/her name and biographical information in advertising and promotion without compensation or permission. We would appreciate a photo of you and your “panettone” with which we could update our post.  Fruit of the Boot Distributors will pay for shipping and postage. Any tax, is the sole responsibility of the winner. By entering the giveaway through this website you are releasing Educated Palate, Fruit of the Boot, Loison, and Hazan Enterprises from any liability arising out of participation in this Giveaway or the acceptance, use, or misuse of the prize. Void where prohibited by law.

Comments on this entry are closed.

Pam December 21, 2010 at 11:37 am

Happy Holidays!! Thank you for sharing the story and information about Panettone and your holiday traditions. It was very interesting and informative. It looks like a wonderful dessert and wine!

Laviza shariff December 21, 2010 at 11:33 am

Love panettone, would like to make a bread pudding w/ it… thank you for this chance to win this awesome giveaway!

Dana Keller December 20, 2010 at 5:04 pm

Oh my . . . delicious! Thanks for the chance to win!

Janis December 20, 2010 at 12:34 pm

Happy Holidays to you. This looks wonderful. I would love to win it.

Michael December 19, 2010 at 8:54 pm

I love sour cherries, so the one with Amarena cherries would be my choice!

Jodee December 19, 2010 at 2:51 pm

Even tho I am half Italian (my grandparents came from Taormina and Siracusa) and have tasted many Italian desserts, I have never had Panettone. Reading Giuliano’s article and all the other comments has fired my curiosity. Now I want to find and taste a really good one. If I don’t win one, I’ll probably buy one.

Stephanie @ Per l'Amore del Cibo December 19, 2010 at 1:54 pm

I enjoyed reading your story of panettone. As often as this delicious bread is found around my family table this time of year, I never knew the backside to the story. Thanks for sharing!

Linda Sommer December 19, 2010 at 1:35 pm

I love Panettone and would love to try this one! I have used panettone in my cooking classes and I have found that many people have never tried it-they think it is like our fruitcake and therefore haven’t ever tried it. Of course it is so differnet and so much better!

heather December 18, 2010 at 3:46 pm

Gorgeous panettones. I’ll be baking some in a week for family members — hope they turn out as well.



SMITH BITES December 18, 2010 at 2:47 pm

I purchase at least one loaf of Panettone every Christmas but have to admit, I’ve never had the ‘really good’ stuff!! I make a bread pudding w/Amaretto sauce which is one of my favorite ways to enjoy it – but as you know, Panettone is terrific toasted with an espresso. And because I’m a romantic at heart, I’ve always loved the story of how this wonderful bread got its name – I do hope I win – would make my Christmas nearly perfect!

Kaz December 18, 2010 at 6:55 am

Panettone all’Amarena how wonderful would that be to add to the Christmas menu…I love cherries and I adore Panettone. I have everything crossed that I will be lucky :) Happy Christmas.

Kaz December 18, 2010 at 6:58 am

Oh dear I have just realised that I am not eligible to enter as I do not live in the US…what a shame

Cindy Ruth December 17, 2010 at 1:23 am

I love panettone and can only imagine how delicious one made with amarena cherries would be.

Sandra December 16, 2010 at 9:01 pm

My parents are from the Veneto region and have enjoyed our family tradition of having Panettone on Christmas morning with my coffee. There’s nothing better!

Clara December 16, 2010 at 2:52 pm

thank you for providing us the story on how panettone came to be. I am not familiar with this product and happened to just try samples being given out at costco the other day. I would love to try this version :)

Sara December 16, 2010 at 1:02 pm

love love love Panetone!!! love making french toast with it too! great giveaway!

Ria Mathew December 16, 2010 at 12:50 pm

I have never seen this in India,but now that I live in US, I see and hear about it a LOT!

Jamie December 16, 2010 at 12:26 pm

We all fell in love with Panettone when living in Italy (of course) and the boys still beg me to buy one every Christmas (no, I have not yet attempted making one). A good panettone really means Christmas to us. These both sound so fabulous, luxurious! Wow! Great giveaway and I’ll gladly share it!

Frank F December 16, 2010 at 12:07 pm

I’ve been introducing my family to panettone, and these look divine. Thank you for sharing your delicious finds!

Stephanie M at Together In Food December 16, 2010 at 11:55 am

Mmm, I love panettone. I have no idea how we started this, since no one in my immediate family is Italian, but years ago my mother fell in love with panettone so we started buying and eating one every Christmas. Every time I think of panettone, I think of my mother’s delight in discovering this treat for the first time. Panettone with prosecco or cherries sounds heavenly!

Ginny December 16, 2010 at 11:54 am

I love panettone! We always have it for Christmas breakfast!

Sarah Hopfenspirger December 16, 2010 at 11:51 am

I love panettone and my favorite is to use it to make bread pudding for Christmas. The sour cherries and grapes sound wonderful.

Liz Stott December 16, 2010 at 11:40 am

I would trust no one else but you and Guiliano to recommend a good “by mail” panettone! I live in Vermont now, but where I grew up in Fall River, Ma there were many, many Portuguese and Italian bakeries where you could buy panettone and Portuguese sweet bread right out of the pan. Not to mention all the other kinds of baked bread long before they were called artisanal. Miss that so much — crossing my fingers I get the giveaway!

Carol December 16, 2010 at 11:34 am

Aaawwww!! So sad that you have to put up that disclaimer!

However the panettone looks fabulous and yummy and since I have never tried it before, I hope I win!

Robert May December 16, 2010 at 11:25 am

I love Panettone and the one with Prosecco sounds great!

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